Natalie Dutt Real Estate: A Brand That Feels Like Her

The Challenge

For an independent REALTOR®, your name is the brand. Natalie needed an identity that felt like her and could hold its own in a crowded real estate market.

She also needed it to look consistent everywhere clients would see it, from business cards and lawn signs to her online presence.

What We Did

• Discovery into what Natalie wanted her brand to say and how she wanted clients to feel
• A custom logo, including a horizontal lockup in brown and white versions
• A brand board defining her logo versions, colours, fonts and usage rules
• Mock-ups showing the brand applied to business cards, for-sale signs and digital

The Brand in Action

One consistent look, from the business card to the lawn sign to the website. Click any image to enlarge it.

The Result

Natalie now has a professional, consistent look across everything, from signs to social media, and a brand that feels like her.

For independent professionals, that consistency is what makes a name memorable in a crowded market.

What the Client Says